Thursday, 18 July 2013

How Brands Adopted Hashtags on Facebook!!!


As we all know in June, Facebook has adopted clickablehashtags. It has been a popular way for users to track conversations, topics and trends on Twitter, Instagram and Google+. So, it wasn’t a big surprise to see hashtags to make their way to Facebook.
 


All brands started experimenting with hashtags. More than 100 top brands on Facebook have started using at least one hashtag in a post, according to an analytics company, Simply Measured

Simply Measured recently published data, which looks at how often some top brands used hashtags on Facebook . This is the data between June 12 and 26, 2013. 



• 56% of the top 100 brands on Facebook used hashtags in a post

• 38% of the top 100 brands on Facebook posted at least two updates with hashtags

• 18% of of the top 100 brands on Facebook posted more than five times using hashtags

• 6% of the top 100 brands on Facebook posted more than 10 times using hashtags

This gives the clear picture about how Brands AdoptedHashtags on Facebook. Day by day clickable hashtags are gaining popularity. So, what are you waiting for post your FB status with a hashtag!!!

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